As told by Rademacher
On the cusp of South by Southwest, excitement is building – stoked bands who’ve been awarded one of the coveted showcases, madly swirling PR campaigns, masses of fans and bloggers that descend on Austin, the parties, the mythical RSL Outlaw Roadshow…
For a band to play SXSW, whether by official invitation or sheer determination to land a gig somewhere on the periphery, is considered a badge of honor. The days of being “discovered” by a label and given a big money record deal are long gone, but it’s still a great music festival and a place to make connections. Musicians back in their hometown watch the flurry of activity and make their own plans to “get there next year.”
And then there’s Rademacher. A wonderful little indie rock band from Fresno, California — within close enough tossing range of L.A.’s Eastside to be considered part of that scene. They just released the third installment of their ‘EP triology,’ Baby Hawk, which tells the tale of a struggling indie band on the verge of great things, though just a hair shy of arrival — a day late, a dollar short, if you will. It’s a DIY primer, their musical autobiography.
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